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11 campsite website theme
La Ballena. family, water and changeover
A complete visual direction that gives La Ballena its own personality, turns visits into enquiries and connects every step with campsite operations.
what this direction solves
An identity designed to sell and operate.
This is not a closed template. We preserve what works —structure, performance and conversion— and adapt photography, voice, rhythm, inventory and calls to action to the real campsite.
- 01Visual direction across home, catalogue, services and contact
- 02Hierarchy designed for mobile, desktop and accessible reading
- 03Enquiry or booking connected without diluting the website identity
- 04The same product foundation, configured without duplicating the project
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